The CleoSocial Blog

How the Ad Model Shapes What You See on Social Media

How the social media advertising model influences your feed, your data, and your screen time. Understanding what drives engagement metrics.

Time to Inappropriate Content: What We Found Testing Four Major Platforms

We ran a controlled test measuring how long it takes to encounter inappropriate content on major social platforms. The results reveal a problem most users sense but cannot measure.

The State of Surprise Content: How Social Media Blindsides Users

Original research analyzing how often social media users encounter unexpected inappropriate content. We synthesized data from Pew, Common Sense Media, Stanford, and APA studies into the first composite picture of "surprise content" exposure.

A Proposal — Content Ratings for Social Media

Why I Built a Social Network That Doesn't Want Your Attention

What Social Media Apps Track Without You Realizing

Most social media platforms collect far more data than users expect. Learn what apps track about your behavior, location, and more.

How Content Ratings Give Adults More Control Online

Discover how content ratings for adults help you filter what you see on social media and protect your mental health and wellbeing.

How Social Media Uses Dopamine to Keep You Scrolling

Social media platforms use dopamine rewards to keep you scrolling. Learn how these tactics work and why awareness matters for your digital wellness.

How CleoSocial Time Limits Help You Stay in Control

Learn how CleoSocial time limits put you in control of your social media. Set hard daily limits, track usage, and take back your screen time.

How Different Social Apps Handle Your Attention

Discover how major social platforms approach user attention differently—from infinite scroll to notification design. Learn what they're doing right and wrong.

How to Tell If a Social Media App Has Honest Data Practices

Learn how to spot genuine transparency in social media apps. We break down the key indicators of ethical data practices you should look for.

How Users Can Help Shape Better Content Standards Online

Discover how you can directly influence content standards. Learn practical ways users shape moderation and online safety through community involvement.